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| TANAPA launches compaign in Mwanza aiming for expanding tourism industry |
The Tanzania National Parks Agency (TANAPA) in collaboration with the Busybee Company has launched its Campaign known as "Valentine Weekend Gateway and TANAPA" yesterday January 22, 2024 in Mwanza, the aim being to encourage Tanzanians and non-Tanzanians to visit National Parks during this Valentine's Day season.
Speaking to journalists during the launch, Assistant Conservation Commissioner Jully Lyimo, who handles the Business Development Unit TANAPA Headquarters, officially started by officially closing the Festival and TANAPA campaign launched on December 01, 2024 in Arusha.
Commissioner Lyimo explained the success of the campaign by mentioning the large increase in local tourists: “The Festival Campaign with TANAPA managed to exceed the initial goal which was to get 28,000 Tanzanian tourists.”
Commissioner Lyimo added: “A total of 36,933 Tanzanians visited National Parks from (1/12/2024 to 5/1/2025), equivalent to an increase of 44% compared to Tourists who visited in the same period last year (1/12/2023 to 5/1/2024).”
Speaking about the responsibility of the launch of the new Valentine Weekend Gateaway and TANAPA campaign, Commissioner Lyimo said, “Today we are launching this campaign for all 21 Parks, we encourage all Tanzanians to visit our Parks because we have prepared cheap friendly packages that enable every Tanzanian to afford the costs of visiting Valentine's season.”
Assistant Conservation Commissioner, Dr. Tutindaga Mwakijambile, Head of National Park Saanane Island, gave information about Saanane Island which is a unique place for lovers. Quiet scenery, unique opportunities to relax, and a variety of entertaining activities that create an eternally memorable experience.
Commissioner Dr. Tutindaga added, “we are prepared to serve lovers, Tourists will be able to visit Saanane Island with a green forest loaded with thick cramped stone rocks, animals such as gazelles, wildebeest, lions, crocodiles, and birds of various kinds as well as the beautiful scenery of the city of Mwanza.”
The director of the Busybee Company, Baraka Nyororo, explained in detail about the cooperation with TANAPA in organizing the noble event in the city of Mwanza, where many Tanzanians are expected to participate in visiting the island on February 15, 2025
Baraka said, “We will organize a good night event for lovers where they will enjoy Night Excursion, Valentine Romantic Dinner, Bonfire, Games, Music entertainment, hiking as well as stargazing at night.”
TANAPA has continued to bid and advertise the tourist attractions that exist in the National Parks in the country, especially through events that have led to the achievement of success that contribute to the success of the Government's mission to reach five (5) million tourists and an income of six (6) billion dollars in 2025.
The TANAPA compaign is aiming to attracts tourists from different part of the world for the purpose of growing tourism industry in the country.